One Two Free Event with feel-good merch
One Two Free is the beauty brand that makes skincare less clinical and more fun. Not a routine, but a ritual. Their community is about feeling, shining and growing together, with products and moments that give self-care a new meaning.

From Product to Experience
Before the launch of their latest skin-up line One Two Free wanted to create something that stuck. An event that felt like a mini-retreat: brunch, yoga, creativity, and a touch of magic. But there was still something missing to maintain that feeling: something tangible, portable, shareable.
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From Concept to Comfort
Custom95 worked closely with the brand to design sweaters that Glow & Flow vibe embodied: soft, minimalistic, subtly roasted. Premium quality but with a relaxed fit: exactly what the community would wear, not just post.
Tight deadlines? No problem. With smart production planning and just-in-time delivery, each sweater was perfectly ready for the event day.
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The Glow That Remains
The sweaters became the symbol of the event: worn during yoga, brunch and then shared on socials for weeks. They brought the sense of connection and softness to life. Not just merch, but a wearable memory that Glow Tribe held together.
One Two Free wasn't about the sweater, it was about the story. Custom95 translated their vision into something tangible: a piece of clothing that holds a feeling.
Because good merch is not a product. It is a ritual. β¨
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Built for brands and the agencies behind them
We partner with brands, creative, PR and event agencies to execute merchandise seamlessly inside campaigns, launches and activations.
Wij vertalen ideeΓ«n naar fysieke merkervaringen zonder extra complexiteit.









