Elvou is a young lifestyle brand that's all about quality, simplicity and style. Their community embraces everything they do, clean design, strong identity, and a subtle, recognisable look.

During a brand activation, Elvou wanted to give their visitors something that went beyond a souvenir: something real supported would be. Functional, stylish and fully in line with the brand experience.

• Custom PMS Tote Bag: made in Elvou's exact brand pantone, cleanly finished and designed for everyday use.
  
  

Washed Dad Hat: a timeless cap with embroidered logo, perfectly balanced between casual and premium. Both items are designed from Elvou's brand DNA: minimalistic but with character.

The collection caught on immediately. Visitors wore the tote and cap not only during the event, but also afterwards: in the city, traveling, on social media. The demand became so high that Elvou decided to include the items in their official webshop. A perfect example of how sophisticated merchandise can become a fully-fledged brand asset.