More than just a festival, Defqon.1 is a global gathering of hardstyle fans, connected by music, energy and identity. Every detail of the experience is about community and experience.

Defqon wanted to surprise their most loyal visitors, fans who not only come for the festival but also stay overnight, with a travel gift that really had meaning. An item that is practical but also symbolises their connection to the brand.

Together with the Defqon team, Custom95 developed the complete concept, design and production of the 2025 Travel Gift: a premium weekend bag built for adventure. From material selection to zip details and logo placement, each component breathed the raw energy of Defqon.1.

More than 12,000 custom weekend bags were distributed to camping and glamping guests this year. They could be seen all over the site: upon arrival, in the campsites and even on the return trip. The bag grew into a symbol of pride, memory and community.