To thank regular guests and add extra shine to special promotional weeks, the Amstel Hotel was looking for a luxurious yet functional gift. An item that is both practical and a memory of their stay, something that makes the Amstel experience tangible.
Amstel Hotel x Custom95: Luxury Gifts for Loyal Guests
The Amstel Hotel is an institution in Amsterdam and far beyond. With its rich history and timeless elegance, the hotel has been enchanting guests for decades with personal service and a refined style.
“Custom95 thought along with you about every detail, from design to finish. The bags and fans fit our style perfectly and were received with enthusiasm by our guests.”
Rosanne Heijligers
Marketing & Guest Relations Manager, Amstel Hotel
Challenge
A Gift That Lingers
Approach
Classic Design, Modern Execution
Custom95 developed a premium tote bag in Amstel's signature style, featuring a subtly embroidered logo and high-quality finishing. We also designed elegant custom fans, a perfect match for the hotel's summer events and high-end appeal.
Result
A Gift with a Story
The exclusive bags and fans were handed out to regular guests and during special hotel weeks. They sparked extra brand experience, conversations at the bar, and visibility across the city. A small gesture, with a big effect on loyalty and brand perception.
Something like this for your brand?
Schedule a no-strings call. We think along from idea to item, and handle production and delivery.
Built for brands and the agencies behind them
We partner with brands, creative, PR and event agencies to execute merchandise seamlessly inside campaigns, launches and activations.
Wij vertalen ideeën naar fysieke merkervaringen zonder extra complexiteit.
word partner
